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Digitrans's methodology presented at the Digital Transformation Workshop as a lever to increase competitiveness and export

Created: 29.01.2019

In Zagreb, on January 24, 2019, Digital Transformation Workshop was held as a lever for increasing competitiveness and exports for export-oriented companies and people involved in strategic business decisions, future Digital Transformation Officers and all those who are in charge of designing new products.

Along with the distinguished panelists from academic and private sectors, one of the panelist was Assist. Prof. Katarina Tomičić- Pupek, PhD from the Faculty of Organization and Informatics Varaždin, a partner institution on the Digital Transformation project in the Danube Region – Digitrans. She presented the Digitrans project and a framework for the digital transformation of small and medium sized enterprises. The aim of the workshop was to help the trainees identify their own competitive advantages and know how to use them.